Sample+Project

Mcdonalds Parabola Project


 * My Parabola: **



Logos are used by companies to ensure its customers that no matter where you are in the world, their product quality remains the same. When McDonald’s expanded its business worldwide, they designed their “Golden Arches” to guarantee their value in the restaurant business. McDonald’s is now one of the largest fast food chains in the world. This logo has become a symbol of international business expansion. It has also become closely identified with American culture. This logo was created by Jim Schindler in 1962. The idea was first introduced as arches on the sides of the two walk-up hamburger stands located at McDonald’s restaurants. From an angle, the arches resembled the letter “M” so they decided to put the two golden arches together. The Golden Arches are still McDonald’s logo and can be recognized around the world.
 * History of the McDonald’s logo: **
 * Graph of My Parabola: **



Average Height of the Golden Arches: 8’

Average Width of the Golden Arches: 6’ (Source: http://www.goldcanyontoday.com )